January, 2017. Peakstone served as exclusive M&A advisor to Persio on its sale to Clutch. Persio is an intelligent mobile marketing platform that uses behavioral and demographic data to drive revenue, acquisition and retention for SMS, app and web. Designed simply and with an intuitive UI, the cloud-based solution efficiently manages the mobile campaign process from start to finish. Marketers can create content, identify and target customer segments, deploy promotions, run tests and analyze results for multiple offer types including rich content, gamification, offers and discounts.
Clutch’s Integrated Customer Management platform delivers customer intelligence and personalized engagements empowering B2C brands to identify, understand and motivate each segment of their customer base. Its advanced marketing platform integrates customer data across point-of-sale, ecommerce, mobile and social channels, delivering personalized engagements and increasing the value of each customer.
Peakstone has established a leading e-commerce, technology and business services industry practice, advising several SaaS, e-commerce and tech-enabled business service clients recently including Technomic, itemMaster, RealTruck.com, eComfort.com, Ashford.com, and UPF Services among others.
Terms of the transaction were not disclosed.
For additional information about this transaction, contact:
Stephen Sleigh, Managing Director, 312-346-7318, ssleigh@peakstone.com
Cathy Jaros, Managing Director, 312-262-7735, cjaros@peakstone.com
Nicholas Patrick, Managing Director, 312-346-7335, npatrick@peakstone.com
About Peakstone
The Peakstone Group is a leading investment bank that specializes in mergers and acquisitions advisory and capital raising for middle market clients. Our team is comprised of senior investment banking professionals who have decades of experience and have executed hundreds of transactions totaling billions of dollars. For additional information, visit www.peakstone.com.